Alex Bikes – Eco-Friendly & Futuristic Bicycle Store App

Timeline: 2 weeks | Platform: Mobile App | My Role: Product Design

Introduction

Alex Bikes is a modern e-commerce app designed for environmentally conscious individuals who want to shop for bicycles that are both sustainable and stylish. The app blends eco-values with a futuristic aesthetic, offering users a clean, intuitive way to browse, compare, and purchase bikes that align with their lifestyle and values.

My Role

I was responsible for shaping the overall user experience and interface of the Alex Bikes mobile app. My tasks included defining user flows, exploring layout ideas, and designing clean, visually engaging screens that reflect both the app’s eco-conscious values and futuristic tone. I focused on creating a smooth shopping experience while highlighting sustainable features and bicycle options in a clear, modern way.

The Problem

Many environmentally conscious consumers struggle to find products that match both their ethical standards and design preferences. Bicycle e-commerce platforms often lack a cohesive blend of sustainability messaging and futuristic design, making it harder for users to connect emotionally with the product or brand

Goals

  • Create a visually appealing and easy-to-navigate interface that feels clean, modern, and future-forward

  • Emphasize the app’s eco-friendly values through clear messaging and supportive visuals

  • Provide users with a smooth shopping experience — from browsing to checkout — with minimal friction

  • Allow users to easily explore bike features like performance, comfort, and sustainability

Early Ideation

The design process began by exploring how to communicate both sustainability and performance in a visual system that feels futuristic but grounded. I sketched early layouts that used soft gradients, round corners, and minimalist navigation to keep the interface welcoming and intuitive.

To support user flow, the app separates key areas like product exploration, sustainable materials, and checkout. Color-coding and button hierarchies were used to make sure key actions like “Buy Now” or “Explore” stood out while maintaining a calm, eco-conscious color palette. Below are a few images of my early ideation:

Wireframes

High Fidelity Mock Ups

Final Design

These are the final UI screens of Alex Bikes, designed to offer a seamless and visually appealing shopping experience. The interface balances clean, modern aesthetics with an eco-conscious feel, allowing users to explore bikes, learn about sustainable materials, and make purchases with ease. The layout and visuals were crafted to appeal to environmentally aware users who value both performance and planet-friendly products.